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Black Friday & Cyber Monday By The Numbers


The popularity of shopping both personal for business on Black Friday and Cyber Monday is not only hugely popular in America, it’s an event that has been adopted world-wide; so why are these days huge shopping events and how have the sales numbers grown over the years?

Black Friday is the day after Thanksgiving, a public holiday in America which been celebrated as a federal holiday since 1863. Thanksgiving is always on a Thursday and on the following Monday it’s Cyber Monday – a day created by marketers to get people to shop online. You’d be forgiven for believing the ‘cyber’ might refer to deals on electronics like computers, smart devices however to get the best discounts on these deals you need to shop on Black Friday according to the infographic created by Fullestop.

Some of the top deals on electronics, large appliances, movies, music and books will be available on Black Friday while smaller appliances, appeal, and toys are likely to be among the best offerings on Cyber Monday.

Black Friday & Cyber Monday Statistics

Both shopping days kicked off six years ago. In 2011 online spending on Black Friday was $1.3b while Cyber Monday was $816m. Fast forward to last year and online sales had grown by over 300 percent and the predictions for 2017 further growth is expected. $3.81b is expected on Black Friday, while Cyber Monday is expected to reach $3.53b. Online startups as well as businesses not selling product look to these mammoth shopping events to boost sales of their services. For example you can expect discounts on just about any business in operation and these days are no longer the reserve of online shopping, foot traffic can also get deals in stores.


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