How To Create A Business With No Staff

Can a business operate without staff? Yes, however, most companies need workers, and people need jobs to earn an income; therefore, most companies are better off with people. There’s no harm in starting a business without staff. Let’s face it: getting the skills or experience is not easy anyway.

High vacancy rates for trained and skilled workers threaten the survival of hundreds of thousands of businesses worldwide, from the UK to the USA and Australia. So, what’s next for these companies?

Staff Retention

It’s not just the competition to secure skilled workers that’s on the minds of management but also how to retain the staff they’ve got. When there is high demand for and lack of supply of skilled workers, businesses need to realise that every employee is talking with recruiters and considering other roles.

Full-time staff are more transient, attracted by higher incomes, better work/life conditions, and different company cultures. COVID-19 was a wake-up call for unhappy staff. The reality is most workers don’t like their jobs. Therefore, given half a chance, workers will resign and take up a new role without a second thought.

Incentives

Businesses desperate to retain key personnel need to compete for their loyalty. Offering incentives include:

• training
• qualifications
• higher income
• favourable work terms
• fast-tracking career path

Undoubtedly, the stress of keeping staff happy is felt far and wide within the business and externally – in performance and profit.

Existing staff have many choices; one is they can leave full-time employment for freelancing.

Businesses can also engage in outsourcing, using freelancers, aka contractors, and transition more tasks to automation and software to do the work typically done by humans.

AI in most departments

Squeezed margins due to more competition force change management processes in every business area.   Technology to do tasks once done by humans is the priority.  Software that behaves intelligently, e.g. AI, Machine Learning (ML), and NLP is now deep in many departments, including:

• Marketing – ML – customer discovery
• Accounts – ML – data analysis
• Customer support – AI-powered chatbots
• HR – ML recruitment search
• Legal – smart contracts

The talk of robots ruling the world is not new. For years, we have fretted about our existence in the workforce and what will happen when robots become a foothold in most business areas.

Machines and technology are replacing humans, but this is not due to the pandemic. Since the industrial age, machines have improved efficiencies and productivity, relinquishing reliance on humans to do the work.

Due to COVID-19, a million people have lost their jobs in the USA alone. Forbes says 30% of tasks are now done by automation, and rather than hiring staff, more tasks will be automated.

However, it’s not all doom and gloom, as humans are required to manage software and systems.

Workers can be trained in new roles, and entrepreneurs keen to create commercial enterprises that don’t need full-time staff also have options.

Set Up A Business – No Staff Required

Let’s look at what businesses can succeed without full-time staff.

Dropshipping

Setting up a dropshipping business does not require full-time staff. Every function can be outsourced and using freelancers to manage tasks like:

• Website admin, development
• Digital Marketing
• Social media
• Accounts payable

Plus, you can use software and apps, including chatbots, CMS, and dropshipping platforms.

Tutor/Coach

Set yourself up as a tutor or coach. There are many opportunities to show off your skills and earn money teaching and coaching people in business, sports, the arts, and education. Upwork is a popular freelancer platform for matching freelancers with jobs.

Online learning is a growth industry with software and apps to entice students and teachers.

You need only work out what you want to teach and find online learning platforms that facilitate the course material and work.

Marketing Consultant

Marketing is where you can find a niche and excel. Most micro and SMEs have few dedicated marketers on their payroll. Freelancing as a marketing expert will provide variety and continuity. When a business finds a marketer who knows their business and delivers the campaigns that convert to sales, they continue to engage their services. There are many areas of digital marketing, too, so you can find one that resonates with you, including:

• Blogger – content marketer
• Social media marketer
• PPC advertising
• SEO and SEM expert
• Email marketer

Every business needs its marketing budget to deliver a healthy ROI; part of the success is hiring experts. For example, content marketing is a skill your SEO expert is unlikely to have, and vice versa.

Freelancer

Finally, setting yourself up as a freelancer in your area of expertise is one way to manage your career and income without the constraints or uncertainty of full-time employment and contracts.

Working remotely for on and offshore companies is the new normal for freelancers.

Online payment providers like PayPal make invoicing and payments in different currencies easy. You can also get verified so your clients can trust you. For example, PayPal has a payment disputes service, which is invaluable for offshore transactions.

Final Words

How businesses engage workers is evolving. A full-time job for life is no longer achievable.

Employees are on fixed-term contracts, and they often need to reapply for their jobs and compete for them. The worldwide skills shortage has been an opportunity for workers keen to freelance, and technology has enabled startups to hire staff.