Have you ever thought about the waste that big events leave behind? When there is a concert, a big game in town, or even a corporate event, like an expo, have you ever thought about all the plastic used, like drink bottles, eating utensils, plates etc. You’d be forgiven for not considering it, however, now more than ever, it’s a question being asked.
Society is putting some thinking on the environmental impacts of events, alongside their societal, economic and sometimes – depending on the type of the event – political impacts, and the development of standards such as ISO 20121 proves precisely that.
Even though events planning and management might sound like a fairly contemporary idea and business activity, it is in fact very old. Since early humans started to get organized into groups, the idea of rituals was born, and thus the organization of “events” took place. Then, when the society started to get hierarchized, royalty would have extravagant weddings, birthdays, celebrations, funerals and so on.
In other words, even though perhaps the nomenclature did not exist as such, events were planned and organized from a long time ago.
With the evolution and the sophistication of societies, events planning took a whole new dimension and it got more complex.
One of these dimensions is also the environmental footprint that events, especially big ones leave behind. This matter was materialized in all its seriousness in 2012, during the London Olympics, when the Organizing Committee implemented the freshly developed ISO 20121 – the first international standard on sustainable events.
The standard was developed by ISO during the time of the London Olympics because sustainability was a central idea in London 2012.
While the International Organization for Standardization (ISO) has a myriad of standards concerning the environment and environmental management, such as:
– ISO 14001 – Environmental Management System;
– ISO 50001 – Energy Management System;
– ISO 14015 – Environmental Assessment of Sites and Organizations;
– ISO 14063 – Environmental Communication;
– ISO 14031 – Environmental Performance Evaluation and many more.
However, ISO 20121 is very specific to events, and offers guidance on how to organize an event with a minimum environmental footprint while enhancing productivity and efficiency, saving costs and increasing profit.
While being aligned with other management systems standards, such as ISO 14001 and ISO 9001, ISO 20121 is also a very good management tool to show social responsibility, or the “People” bottom line of the “Triple Bottom Lines”, famously known as the “three P’s of Sustainability”.
It is a very interesting approach to sustainability, because it does not undermine the importance of profitability, while putting the same weight on sustainability and social responsibility.
The TBL or “Triple Bottom Line”, or “Three P’s” stand for three bottom lines that a company should take into account, and which measure a company’s success: Profit, People and the Planet.
In an article on ISO 20121, the three P’s and the “Plan-Do-Check-Act” cycle, it is argued that an events management company can integrate these three and tackle a number of issues with one solution: implementing and maintaining ISO 20121.
Some of the more general benefits of implementing ISO 20121 for sustainable events include:
- Reduced environmental footprint
- Cost Reduction
- Increased efficiency
- Reduced energy consumption
- Increase labor productivity and motivation
- Improved image by proving to be socially reliable
- Possibility to integrate several management systems
Moreover, while the urgency and imminence of the effects of global warming and climate change are the main reason of investing in the implementation and maintenance of the ISO 20121, the latter is also a very good PR tool which can be used to display how responsible an organization that organizes events is towards the future of the planet and the future generations.
As environmental issues have never been paid more attention to, people all over the world, both in developed and developing countries are being careful and increasingly showing interest towards doing their part to contribute to the global effort of saving the planet.
In this sense, a company which showcases interest, to the point of investing time and resources in being environmentally responsible, to interjecting their input in this matter of cardinal importance, shows alignment with the contemporary values and principles of their clientele.
If we look at it closely, a company or organization which organizes big events implements a standard like ISO 20121 and commits to not polluting the environment through their business operations, is not committing to “clean” the environment, but rather to leave it as it is. It is rather a matter of balanced principle of non-interference than a heroic act of salvation.
About the Author
Julian Kuci is the Marketing Quality Assurance Manager at PECB. He is a graduate of RIT in Economics & Statistics and Public Policy & Governance. Julian holds a diploma in Transitional Justice from the Regional School of Transitional Justice and is certified against ISO 9001 – Quality Management and ISO/IEC 27001- Information Security Management.
3 Ways to Improve Your Business Operations
In a competitive market, you have no choice but to be constantly evolving. Sticking to operations and tactics that used to work for your business years ago may be causing it to lag behind in competition today.
Regardless of the size of your business, there’s no room for improvement without modern technology. Innovations work primarily in operational efficiency, which is crucial if you need to cut costs, optimize time, and enhance the customer experience. And guess what? Every business needs that if owners aren’t planning to shut them down anytime soon.
Without streamlining and facilitating, your company’s potential goes to waste. It’s time to change that with three simple tips.
Take a step back to evaluate shortcomings
If you haven’t kept track of industry trends in a while, you should get back into the habit ASAP. Sure, you know your company has something that makes it stand out, as do all other companies with similar purposes, and that should definitely stay the same. What shouldn’t stay the same are inert internal operations and old methods screaming for improvement.
Business owners aren’t the only ones involved in operational gearing. Without competent and productive staff, companies would never reach their goals or thrive in any way. That’s why your employees are as much a part of the goings-on as you are, and may have noticed several things you probably haven’t.
Periodically meeting with your employees to address gaps and areas in need of development is an open-minded approach, as it brings together different points of view from different departments into plans, and consequently tangible goals. Adopt this tactic to kickstart refinements and work towards increased efficiency.
Outsourcing is key
You may already have sketched out the changes you want to make, but the question is: how can you make them work well?
Oftentimes, being a constant part of your own business’ daily operations will lead to you and your employees overlooking certain aspects. When deploying an impartial party and its services, experts who aren’t familiar with your management might quickly pinpoint what needs to be improved, alongside when and how it should be done.
For example, companies like brightpattern.com offer a range of services to streamline customer service by implementing modern technology in call centers. There’s software that rids customers of dreaded long holds, allows customers and representatives to communicate through various channels (email, chat, phone calls), and provides employees with a dashboard containing all the necessary customer data for quicker and complete assistance.
So if poor customer service is what’s been holding your progress back, consider hiring tech-savvy services to assist with development.
Empower your employees
If workers can’t measure how well they’re doing and whether or not their work has a positive impact on the company, then they might be wasting time and money, and a reduction in headcount may be necessary. That’s why you need the right tools to use your best judgment.
It’s virtually impossible to accurately track employees’ productivity without performance metrics and a good communication strategy. Your staff members need numbers and pointers to know their strengths and weaknesses, but they also need to stay in the loop about current operations in order to help the company move forward. A combination of solid communication and numbered progress helps employees know how crucial their hard work is to collective success.
When operations are running smoothly and everybody is aware of their respective importance in a business, you’ll see a shift in events, customer retention and higher gain, and a cut in costs. Even after modern solutions are established, you should never stop seeking growth and ways to educate your employees. It’s a huge team effort — get everyone involved the right way, and you’re off to exceptional management.
Energy Up: Developing a Healthy, Competitive Work Culture
Employees are burning out at increasing speeds at work. Work-related stress has increased significantly over the last several years. The stress increase is undoubtedly caused by higher expectations at work, increased work hours, and a toxic competitive culture. How can you, as a business owner, develop a healthy competitive culture that motivates workers and allows them to have a good work-life balance?
Burnout is precisely what employers should always be looking to avoid. A burnt-out employee is one who is stressed, possibly depressed, and of course, exhausted from work. As a business owner, it is essential to identify workers who are suffering from this condition, and the only way to do that is to communicate.
Identifying and Communicate
Sally is generally cheery at the office and brings baked cookies every Friday, yet since the three-weekend project you assigned her, she has not been herself. Sally’s suddenly quiet demeanor would be easy to spot and address, but not all employees manifest their signs the same way.
Burnout manifests itself in many ways, even catching some people by surprise. Before they know it, they are exhausted, cranky, unable to go on. You’ll notice a burnt-out employee will start to miss days at work, the quality of their work will decrease, and they may make mistakes they otherwise would not.
When you approach a burnt-out employee about their behavior, be sure to do it carefully as there can be varying reactions. While most will be happy to discuss their exhaustion and find solutions together, others may become angry by the assumption and flat out deny it. Being understanding is a top priority because it opens the door for answers.
Solutions to Burnout
Finding solutions to avoid potential burnout in your employees comes down to thinking proactively. You want to be sure that you can create an environment that is productive and competitive without asking too much of your employees. Below you will find some tested strategies to increase productivity without causing burnout.
It can be easy to lose track of scheduling when assigning projects. If you yourself are juggling various projects at a time, you may be inclined to attribute as many to your employees. Everyone works at a different pace, and everyone demands a different level of attention. If you create a schedule based on the needs of your current team and consider the capabilities in each person, soon you will have a productive and competitive environment.
Everybody needs incentives; it is just the way that humans work. By pushing performance-based contests, you can have your employees eager to work on the projects you are assigning. A reward system can ease stress because it gives the employee a clear sense of what they are working towards and a goal to be reached. Incentives can help you eliminate burnout at work while harvesting healthy competition.
Once again, we return to communication. By leaving your office door open, you are letting your employees know that they can come to you with any concerns they may have. When employees know they can communicate with their supervisor, they are far more likely to work diligently and voice any concerns along the way so that they can be addressed right away. Open and eager communication is an excellent way of fostering a healthy work environment.
Make work not only fun but also productive by providing your employees with all the tools they need to succeed. Clear outlines, reliable resources, and constant updates can help your team be in the loop of what is happening at the company. When an employee understands the mechanics of the workplace, he or she is less likely to suffer from stress and feel like a more valued part of the process.
A Positive Environment
Last but not least, a positive environment can make a world of difference at work. You and your employees should all have a can-do attitude to succeed. Why is this attitude so important? A can-do attitude is essential because positive thoughts help the brain release endorphins, thus reducing stress and boosting concentration. A group effort can take a team a long way, and it is up to you to make the necessary changes to promote it.
If Burnout Does Happen
Against your best efforts, burnout is still likely to happen. You can’t control how much your employees choose to work outside of the office, so it is inevitable that an overachiever will hit a wall. When this does happen, it is important to approach the situation respectfully and humanely.
Remember that even if you did your best to prevent this, the current situation is what’s important, and they are a human before they are your employee. Try to put yourself in their shoes and think about the internal conflict they must feel like an overachiever having to force themselves to take a break.
It probably feels totally wrong and foreign to them, but it is important that you convey that they will perform better after they give themselves a break, and will be even more productive. Once your employees see you taking the steps to care for their colleague like this, they will be comfortable approaching you in the future if it happens to them.
The burnout might come with terrible timing – right before quarter close, the holidays, the beginning of the year – so it would be important at that point to discuss a scaled-back version of their role. A total break might not be feasible immediately, but emphasizing that a break will come soon can give them a light at the end of the tunnel.
Burnout No More
If you follow some of the tips listed here, you will find that harvesting a healthy competitive environment at work is not as difficult as it seems. Everything comes down to finding a balance and managing correctly. Remember that your employees look up to you and seek your guidance. Creating an environment where everyone can thrive is as simple as promoting an open and collaborative space.
Do’s and Don’ts When Taking Business Headshots
Whether you’re in Phoenix, AZ, or anywhere in the world, corporate headshots, or “business headshots,” are one of the essential elements of a business profile. Whether you’re at a start-up company or a business empire – there is always a need to use business headshots.
Different companies in Phoenix use this business tool to promote or direct a client into giving in to what the business produces. However, there is more to these headshots that matter.
Why are business headshots important? Business headshots in Phoenix are a glance of what the business is. Approachability and trust can be attained with the help of photographers that provide business headshots Phoenix. The professionalism of an individual or company will be the first thing a person will think just by looking at a business headshot.
Do’s and Don’ts
As powerful as it is, using business headshots is tricky. There are the do’s and don’ts in using a simple but technical headshot. Phoenix has a wide variety of corporate studio that provides excellent business headshot services. Most of these are their shared preference for taking the best headshot:
1. Dress appropriately for what the business promotes
First of all, dress accordingly to what the industry is associated with. It’s not about how formal or casual the outfit is. It is in the business’ description of what should be worn appropriately.
Most local photographers in your area may be able to provide props and business clothes. If your company is operating in Phoenix, you can look for expert photographers for business headshots Phoenix. There’s no need to look far, as local photographers will help you save on cost and effort.
2. Do wear a solid color outfit
The color of the outfit is also critical in terms of impression. Taking a solid color or minimal-toned outfit is considered as the best for business headshots.
3. Do focus and look into the lens
It is essential to always look into the lens. Make your best professional face impression, and remember to look into the lens, as if you are looking to someone. This will build trust in anyone who takes a look at the image. Focusing on the eye also gives confidence to both you and the business you are collaborating with.
4. Do pose in different profiles
Try to give a front, left, or right profile. Take the best shot on a profile you are confident with. This will provide multiple options, and you can go with the pattern that you think looks the best.
5. Don’t over-accessorize
Abstain from wearing any accessories as this divides attention. If you want to accessorize, make sure that it will fit in the color tone of the outfit that you will put on. It isn’t the accessories that will signify who you are.
6. Don’t wear an uncomfortable outfit
As mentioned before, wearing any outfit is okay as long as it is based on what the business represents. Whether you are comfortable wearing it matters as well. Comfort translates confidence, and it will positively reflect on the photo.
7. Don’t use old headshots
Refresh headshots. Most of the best studios in Phoenix recommend this critical factor. Updated headshots will reflect on what you are at the moment. This will develop a permanent professional bond for a business or an individual to other people or clients.
Make Your Best Business Headshot Shine
A business headshot is one critical factor when it comes to collaboration. This will not only reflect on yourself but also the business you represent. Therefore, remember to deliver the best business headshots.
- Management3 years ago
20 Of The Worst Business Decisions Ever Made
- Finance3 years ago
What are the Advantages And Disadvantages of Business Loans?
- Social Media7 months ago
In-Depth Guide to Social Media for Small Businesses
- Mindset8 months ago
Entrepreneur Newcomers Join Billionaire Rich List
- Marketing2 years ago
Creating Brand Identity for Small Business [Infographic]
- Finance1 year ago
Why Entrepreneurs Often Fail
- Marketing2 years ago
What You Can Learn From Amazon’s Marketing Strategy
- Mindset1 year ago
5 Positive Impacts of Green Businesses On Employees’ Wellbeing and Performance